Document Type

Journal Article

Department/Unit

Department of Communication Studies

Abstract

A postal survey of 992 secondary students in Hong Kong using the Weigel and Weigel environmental concern scale was conducted to investigate their environmental attitudes which were reflected in a readiness to engage in various pro-environmental behaviours including paper recycling at school and at home and the use of less tissues and plastic bags. The results indicated that students' expressed great concern about the environment and exhibited a strong willingness to participate in pro-environmental behaviour. However, students' overoptimism towards technological development and the perceived importance of the benefits of modern consumer goods were two major factors that contradicted their concern for environment. The Pearson correlation coefficient between environmental concern and comprehensive behavioural intention was strong and positive (0.52). Television and school were cited as major sources of environmental information. Mass media were more important than personal media in the dissemination of environmental information. Female students, older students and students living in private housing held more positive environmental attitudes and were more willing to engage in pro- environmental behaviour. Factor analysis indicated that the environmental concern scale was composed of two factors, personal sacrifice and optimism/issue.

Publication Year

1996

Journal Title

Environmentalist

Volume number

4

Issue number

16

Publisher

Public Library of Science

First Page (page number)

297

Last Page (page number)

306

Referreed

1

DOI

10.1007/BF02239656

ISSN (print)

02511088

Link to Publisher’s Edition

http://dx.doi.org/10.1007/BF02239656

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