Year of Award

2013

Degree Type

Thesis

Degree Name

Doctor of Philosophy (PhD)

Department

Department of Communication Studies.

Principal Supervisor

Chan, Kara K.W.

Keywords

Advertising, Advertising and children, Celebrities in mass media, Children, China, Health and hygiene, Health promotion, Hong Kong, Social aspects

Language

English

Comments

Thesis (Ph. D.)--Hong Kong Baptist University, 2013;Principal supervisor: Professor Chan Kara K. W;Includes bibliographical references (leaves 106-132)

Copyright

The author retains all rights to this work. The author has signed an agreement granting HKBU a non-exclusive license to archive and distribute their thesis.



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