Title

The structure and pressure tactics of internet charity organizations' advertisements

Year of Award

2007

Degree Type

Dissertation

Degree Name

Master of Arts (MA)

Department

Faculty of Arts.

Keywords

Advertising, China, Hong Kong, Case studies, Internet advertising, Marketing, Nonprofit organizations

Language

English

Comments

Dissertation (M.A.)--Hong Kong Baptist University, 2007;Thesis submitted to the Faculty of Arts;Includes bibliographical references (leaves 151-153)

Copyright

The author retains all rights to this work. The author has signed an agreement granting HKBU a non-exclusive license to archive and distribute their thesis.

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