Document Type

Journal Article

Department/Unit

Department of Journalism

Title

News media use, credibility, and efficacy: An analysis of media participation intention in China

Language

English

Abstract

This study 1 investigates the relationship between news media use and media participation intention in China by adopting an audience-oriented perspective in light of the changing patterns of media content concomitant with widespread commercialization in reformed China. Data from a total of 2,409 valid face-to-face interviews were collected in four cities during November 2006 and May 2007. Our results suggest that television news had a positive association with media participation intention, whereas newspaper and Internet news use produced mixed results. In addition, significant regional differences regarding media influences were identified. © 2011 Copyright The Communication Research Centre, The Chinese University of Hong Kong.

Keywords

media efficacy, media participation, media perception, news media use

Publication Date

2011

Source Publication Title

Chinese Journal of Communication

Volume

4

Issue

4

Start Page

475

End Page

495

Publisher

Taylor & Francis

DOI

10.1080/17544750.2011.616292

ISSN (print)

17544750

ISSN (electronic)

17544769

This document is currently not available here.

Share

COinS