Department of Marketing
Belief in luck and luckiness: Conceptual clarification and new measure validation
Research on the dimensionality and measurement of luck beliefs has yet to produce a clear conceptual and metrical consensus. This research theorizes a bidimensional model of luck beliefs that is tested through a series of studies (total n=1205) validating the new Belief in Luck and Luckiness Scale. Unlike existing conceptualizations and measures, this new model is applicable to both believers and non-believers in luck, and reveals belief in luck and personal luckiness to be discrete, uncorrelated, and respectively unidimensional constructs. © 2012 Elsevier Ltd.
Belief in luck, Conceptualization, Luckiness, Measurement, Personality, Scale validation
Source Publication Title
Personality and Individual Differences
Thompson, Edmund R., and Gerard P. Prendergast. "Belief in luck and luckiness: Conceptual clarification and new measure validation." Personality and Individual Differences 54.4 (2013): 501-506.