Document Type

Journal Article

Department/Unit

Department of Communication Studies

Language

English

Abstract

A qualitative study was conducted to investigate perceptions of environmental practices at hotels among tourists. A quota sample of 15 mainland Chinese and 15 English-speaking overseas tourists visiting Hong Kong were recruited for an interview. The results showed that saving energy, use of environmentally friendly materials, and not using single-use consumables were most frequently perceived as what a green hotel should do. Staying in a green hotel was perceived to benefit both the environment and the hotel guests. The most frequently mentioned negative attributes of staying in a green hotel were its premium price, lower comfort level, and inconvenience.

Keywords

hotel industry, environmental practices, public attitudes, qualitative method

Publication Date

10-2013

Source Publication Title

Services Marketing Quarterly

Volume

34

Issue

4

Start Page

339

End Page

352

Publisher

Taylor & Francis

Peer Reviewed

1

DOI

10.1080/15332969.2013.827069

Link to Publisher's Edition

http://dx.doi.org/10.1080/15332969.2013.827069

ISSN (print)

15332969

ISSN (electronic)

15332977

Included in

Communication Commons

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