Document Type

Book Chapter

Department/Unit

Department of Communication Studies

Title

Perception of physical beauty among boys and girls in Hong Kong

Language

English

Abstract

Beauty is an important currency in how we see ourselves and others. Hong Kong is flooded with commercial messages on physical attractiveness. How do children respond to the beauty culture so prevent in our society? This study aims at (1) examining the cultural concepts of beauty, and (2) how children perceive the relationship between physical attractiveness, personality and friendship. We asked 114 children aged 9 to 12 to draw and verbalize a girl or a boy who was described as good-looking, and a girl or a boy described as not so good-looking. Results indicated that most of the interviewees associated “being not so good-looking” with ugliness. Physical beauty was associated with personality, social relations, happiness, and materialism. Results show a strong stereotype of “beauty-is-good”. Further studies are needed to identify source of the stereotypes and how these perceptions may affect children’s choices in their daily lives.

Publication Date

12-2017

Source Publication Title

Beyond the stereotypes?: Images of boys and girls, and their consequences

Editors

Lemish, Dafna ; Götz, Maya

Start Page

107

End Page

118

Series Title

Yearbook (The International Clearinghouse on Children, Youth and Media), 2017

Publisher

Nordicom

Peer Reviewed

1

Link to Publisher's Edition

http://www.nordicom.gu.se/sites/default/files/kapitel-pdf/09_chan_fung_thomas.pdf

ISBN (print)

9789187957765

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